Our client needed an expert who was knowledgeable about food marketing and the role packaging and trademarks play in the industry. A large food manufacturer was accused of shutting a smaller company out of the market, and our client needed a food marketing expert with significant industry experience who could attest to industry standards and practices.
How GLG Helped
We connected the client with the former head of marketing at a leading food producer. This was a particularly challenging request due to the limited supply of marketing executives who had worked for leading companies and were available to testify.