To meet the client’s needs, Strategic Projects enlisted a seasoned strategy consultant and a senior attorney “power user” of such products, including experience procuring these types of services.
GLG conducted an N=50 customer survey with questions thoroughly validated by expert interviews before launch. The findings were “pressure tested” by additional experts upon collecting all responses.
A synthesis of survey data revealed real-time feedback on brand and service perception across competitors; illustrated the vendor selection process and key purchasing criteria; spend growth and the likelihood of switching vendors; and sentiment around new product offerings.
The findings helped our client gain conviction pre-LOI on the Target, and empowered them to showcase depth of knowledge about the market dynamics to the Target’s management team during their first meeting.
The client has continued to seek our teams’ support pre-LOI to gain quick insights into customer perspectives and competitive dynamics.
$50-100M in annual revenue
Voice of the Customer Channel Check
To address client challenge Strategic Projects assembled a customized team of subject matter experts (SMEs) and consultants.
The team synthesized primary inputs from
The team determined that the Target was positioned to benefit from a rapidly growing market, strong brand perception and defensible competitive advantages.
The client proceeded with acquisition of the Target based on the study’s findings, and ultimately merged the newly acquired firm with an existing portfolio company to realize significant value.
The client has continued to work with our team to validate numerous investment opportunities and collaborate with portfolio companies on growth strategy initiatives.
$250-500M in sales
Private Equity Commercial
To address client’s challenge, Strategic Projects assembled a customized team of former strategy consultants.
To prioritize potential industry verticals, GLG conducted early hypothesis-driven expert conversations, and deep-dived on 5 end markets using in-depth expert consultations, desk research and management collaboration.
There was actionable organic growth opportunity that the client could pursue in its 3 core markets, and 8 suitable acquisition targets to build its platform in untapped markets.
The client was able to outline and prioritize clear next steps for organic and inorganic growth options that would deliver new revenue sources and potential synergies in technology, operations and go-to-market approach with its current business.
As the client uses these results to develop their growth strategy they are able to follow up with Project Leads and other experts to assist with the implementation phase of the outlined strategy.
Color Management Services
$50-100M in annual revenue
Portfolio Value Creation